Katfilm is an award winning film editing company based in Amsterdam, The Netherlands. The aim was to create a new website that reflects the work and style of Katfilm while simplifying the web experience.
The logo strikes a balance between playful and serious. it is constructed using capital letters molding into each other, symbolizing the act of film editing. The lettering in handwriting style references the unique editing signature of Katarina Türler.
During the design process, various color schemes were utilized. At the end a set of saturated colors was chosen which is contrasted with black outlines to capture the spirit & festivity of film-making.
The icons are inspired by the logo and use a combination of thick lines and different colors. This connects them to the logotype and helps the identity to be recognized even when the logotype is not present.